Zipidee: the online marketplace for digital content

Posted on Oct 4, 07 01:55 PM PDT

On Tuesday, I met Henry Wong, the founder and CEO of Zipidee. I was given a demo of Zipidee's new online service, in private beta since July 1st and launching on October 15th. It offers a flexible and easy to use platform for digital content creators to sell their work directly to the public. Basically, it is the eBay for media files. The seller can choose different pricing options: rental, download and subscription, or break the content into smaller files, which is useful when selling an e-book chapter by chapter. If the seller chooses to use Zipidee’s Digital Rights Management (DRM) software to protect the rights of the content, the buyer has to download the Zipidee desktop DRM-enabled player to access the files. The seller can also opt not to use it and it is neat because DRM is quite unpopular. Zipidee developed a widget (see picture) that allows authors to sell also from their own website or their Facebook page.

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