Published on 06/16/2008
Fashionistas will definitely be able to associate themselves with Estee Lauder, and this time the fashion label has introduced what it touts to be the first tube of vibrating mascara in the world. According to Estee Lauder, there is "a relationship between vibration, length, volume, separation and curl." This battery-operated mascara brush will vibrate at 125 micropulses per second and is dubbed the "TurboLash All Effects Motion Mascara." Well, I wonder what happens when one with shaky hands apply mascara this way? Will the end result be really that good? Still, it will cost you $30 for a little bit of rumbling action as the TurboLash All Effects Motion Mascara hits Saks Fifth Avenue this July 17th.