Published on 07/31/2008
Nokia, sitting pretty in pole position as the #1 cell phone maker in the world, will move to reduce the prices of most of its handsets by up to 10%. Phones that are affected the most will fall under the music and media category - at least that's what market data and industry sources imply. Will this price cut pressure Nokia's smaller rivals into a desperate corner? I'm not too sure, as I've met my fair share of Sony Ericsson loyalists in this lifetime who swear on the Walkman and Cybershot range of phones no matter what Nokia throws their way. Will this piece of news cause you to get up and look for a Nokia handset instead?