Free Ralph Lauren shipping for mobile orders
Posted on Aug 14, 08 04:37 PM PDT

Ralph Lauren lets consumers use mobile phones and QR codes (2D barcodes) to shop. Users will have to download a specific QR code reader from ralphlauren.com/mobile before they can use the service, but the idea is that all upcoming marketing and sales material will feature QR code labels, making it (in theory) easier to buy. Right now it looks like buyers will get free shipping. More promotions will arrive in the future. Ralph Lauren hopes that this will boost their sales, in addition to have press coverage. QR codes have been available in Asia for many years.
Your Comments
Comments will be published immediately if you use a Disqus, Facebook or Twitter account. Anonymous comments will be moderated.
Featured Posts
Top Stories
Nvidia fighting Intel with...humor?
Brainwave Sofa knows what you are thinking
Windows 7 smashes Microsoft sales records
Motorola Droid Review
Dell Adamo XPS hands-on and final pricing
eStarling 802.11n Touchscreen Connected Frame
Bring TIM targets business meetings
Novation Launchpad unveiled
Microsoft Courier user interface in action



