Published on 03/26/2009
Want to quit smoking but haven't yet had the willpower to do so? This well-meaning campaign hopes that the shock factor might actually stop people from lighting up, offering a cigarette lighter that comes in the form of blackened lungs. What do you think - will a person actually quit smoking just because they've seen all the diseases and detrimental health effects, or will it take much more than that to quit the habit? They might as well come up with a version that includes audio tracks of wheezing and hacking for added dramatical effect.