From Siemens’ website: “The Siemens Limited Edition SL65 ESCADA is most likely the technologically most advanced fashion accessory around. This masterpiece in form and function is the result of an inspired team effort by the trendsetting designers of ESCADA and the renowned engineers at Siemens.”
I’ll throw 2 comments:
1- Sorry guys, but this looks like a cheap toy, so you might want to go to another design agency in the future.
2- The concept of turning phones into a fashion accessory works, Nokia is doing great at it in Asia, the secret is to use Gold, Diamond and other expensive things that *might* solve #1
Good design would sell.