Spice Corp. Targets Entry-level Market

[MWC] Spice Corp. of India is harboring ambitions of being the next Nokia, rolling out a trio of cell phones at MWC ’08. These handsets will be extremely cheap, making it a people’s cell phone, although I’m not sure just how high of a mountain they have to climb before they break Nokia’s stranglehold on the cellular device market. The Finnish phone manufacturer caters to all levels of consumers, and they entry-level handsets are pretty solid without breaking the bank, so it will be interesting to see how Spice Corp. tackles this apparent obstacle. Do you think the $20 price tag for the aptly-named People’s Phone will move units in droves?