With Nokia Build, French Users Can Customize the Nokia 7310 Online

Nokia France has built a website called Nokia Build that allows its customers to design or customize their handset before ordering online. At the moment, it is only available for the Nokia 7310 and basically lets you design a sticker for the back of the phone. It could be really cool, depending on the final quality. How important is customization for you and how much more, if at all, would you like to pay to personalize your phone?