PANIQ works with clothing companies to integrate MP3 player controllers directly in the fabric. A PANIQ Module then connects the device to the clothing, making it possible to control your favorite player without having to reach the device itself. It’s practical during winter time, so we know why PANIQ is making some noise now.
The concept itself isn’t new, but few companies take the time to make the clothing device-independent, Having PANIQ work with many brands also ensures that customers will have more choices. The connecting module will come in several color/texture and costs about $20. It’s not yet clear how much more expensive PANIQ-enabled clothing cost compared to “low-tech” clothing. Paniq
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