
Pixazza Inc. aims to introduce a new stream of income for web publishers by offering a new Internet service which transforms static images into engaging content. For example, all consumers need to do is mouse over images that are on display over their favorite web site in order to find out more about the related product. Pixazza aims not to be a shopping destination, but perfers to function as a service where web publishers rely on to enable visitors to gather insight on products that might be of interest to them. A single click on the attractive item will then usher the consumer to the product page of an associated merchant to further induce a sale. Do you think this business model will take off in the long run?
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