
Sprint is starting the second quarter with a marketing push emphasizing on the quality of their network and its ability to treat real-time information, according to the company.
“The idea behind the campaign is to demonstrate all the things that happen on the Now Network in today’s fast-paced world,” said Bill Morgan, senior vice president of corporate marketing for Sprint. “Sprint’s Now Network means that our customers can get what they want when they want – whether it’s staying connected through a call, text or e-mail, surfing the web, using GPS, or working remotely and wirelessly.”
Sprint also reminds prospect users that they might save money by switching. They have setup a couple of web pages: one for the Palm Pre and another for a 3G Modem. Expect TV ads too. What do you think?
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