iRex To Include Color Display Technology In New eBook Reader

iRex will work on its color display technology so that it can be implemented in future iterations of e-book readers from them. This iRex technology will feature subtractive color mixing that follows a similar process to physical printing, and is touted to boast thrice the brightness of other comparable color displays. How soon can we see one color e-book reader from iRex? Well, with a color Kindle a good few years away, iRex could have first mover advantage in this market should they meet the self-imposed 2011 dateline.