250 Twitter followers required for social media job at Best Buy

You’re reading that right, applicants for the “senior manager – emerging media marketing” position at Best Buy were asked to have a Bachelors degree, two years of mobile media experience and at least 250 Twitter followers.

Best Buy did find someone that fits the profile, so there’s no need to send your resume now. It’s interesting to see that there was no particular requirement for Facebook or other social networks – that tells you how much mindshare Twitter has acquired recently. Expect more companies to follow Best Buy’s example.