Picture: iVpodia video ad running on the Nexus One
Today, iVdopia, the mobile ad network and platform released its SDK , enabling Android developers to include video advertising in their applications. iVdopia added features, sponsorship, and “instant-play” to its Android offering. As crowd sourcing is the cheapest way to get innovative these days, the ad network invite developers to suggest their own creative video ad formats, for incorporation into the next version of iVdopia platform. According to iVdopia, its revenue grew by 500 percent since last year and its Pre-App video ads for iPhone generated as much as 300 percent higher click-through rates (CTR) than the average CTR for online video. Wow! We should do an Ubergizmo game for iPhone and Android with pre-app video ads… too bad, we do not have time.
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