Google Sharing Advertising Revenue With Carriers?

on 03/25/2010 20:21 PDT

Word is going around that carriers are actually getting a cut of the ad revenue when the handsets come bundled with Google applications such as Search, Maps and Gmail, since those aren’t a requirement of Android. Of course, the advertisements served on those platforms are almost non-existent, aside from those displayed along with search results. But with Google’s recent purchase of AdMob for $750m, things might get significantly juicier for the carriers. There isn’t anything wrong with this, of course, but it could be one of the many factors are to why Google’s Android has been gaining a lot of momentum in the market. Google and several carriers and handset makers declined on comment about this latest update.

Seen at: moconews.net Add a Comment advertising revenue carrier

Android Android is mobile operating system from Google. The software was originally built by a company called Android Inc, that was purchased by Google in 2005. From its modest debuts, Android has become a powerhouse that powers not only smartphones and tablet, but a host of other less high-profile devices and gadgets. Although Android is not a community-driven project, Google does release the source code as open-source under the Apache license.

Google Google is an Internet Search company with profits mainly derived from its AdWords advertising program. Google is also known for other high-profile web-related products such as Chrome, GMail, Google Docs or Google Map, and it has also made a very successful entry into the mobile handset market with its Android mobile operating system. The company was created in 1998 and went public in 2004. Google is one of the most visited site in the world.

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