Google looking to develop a new social networking service

Facebook is the undisputed king of social networking at the moment, but you can bet your bottom dollar that the search engine giant, Google, is not going to sit back and do nothing to further enlarge their territory. Google has already started to talk to gaming companies as it intends to develop a new service which will go head to head with Facebook. To date, they have already talked to various developers of online games for the service such as Playdom Inc, Electronic Arts Inc’s Playfish and Zynga Game Network Inc. No idea on when this new offering will roll out, and whether Google will leverage on their social networking site Orkut. How will it all pan out in the end? It remains to be seen, but we’re pretty sure that Facebook isn’t sitting on its laurels anytime soon, where we hope that social networking will be taken to the next level in a better, more positive manner with such competition breathing down its neck.