Rumor: Apple And Google Vying To Acquire Boku For Mobile Payments

Rumor is going around that Apple and Google are both interested in acquiring mobile payment company Boku in an effort to boost mobile payment capabilities of the iPhone or Android platforms. According to reports, Boku is already in high-level talks with Apple and Google for the possibility of a deeper level of integration or even an outright acquisition. The figure being bandied about is around $250 million, which shouldn’t be any trouble for either company to come up with. The service can already be used in the Android Market for things like in-app purchases and an acquisition could provide some much-needed improvements for the Android Market while an acquisition by Apple would keep the company from Google. Apple’s App Store already has a pretty good way to browse, buy, download and install apps for its iOS devices, so it’ll definitely be something Android needs to improve on in order to get one over Apple’s App Store.