Zoomin Watch magnifies the time

Every now and then we have a watch that catches our attention, and the Zoomin Watch is one of them. This brilliant watch design makes use of rotating magnifying glasses to tell users what the current time is. There’s nothing too fancy about the design – you don’t have to relearn how to tell the time like some watches we’ve seen. A small circle of numbers nearer to the center of the watch gives you the hours of the day while the outer ring of numbers give you the minutes. Reading the time is as simple as reading a digital clock. With a design that’s reminiscent of the eye reading chart at the optician, this clean and minimalistic layout should appeal to everyone, young or old. It is currently only a concept design, but let’s hope it makes it into production.