Google, swimming in their billions and looking more and more like Microsoft each day by purchasing companies that have technology which they way, have just coughed up $25 million for Pushlife – a mobile music startup that was founded by a former Research in Motion (RIM) employee. The company actually develops tech that enables users to synchronize a non-Apple device with iTunes in adidtion to letting carriers develop apps that will merge one’s music collection with songs in a carrier-branded music store. Of course, chances are Google picked up Pushlife (a drop in the ocean for them) since they have been speculated to be developing their own iTunes competitor for Android-powered devices. It would be interesting to see where Google heads with Pushlife in the long run, and will it go some way in actually managing to give a decent challenge to iTunes, something that no other service provider has managed to do so far?
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