Remember previous rumors about YouTube joining the “movies on demand” market? Well, it has been confirmed by YouTube/Google themselves. In a post on the official YouTube blog, the world’s most popular web streaming service has stated that they will be adding 3,000 movies to its movie rental service. More details about the rental service and its pricing will be released later, but according to previous reports, Sony Pictures Entertainment, Universal Pictures and Warner Brothers will be part of this movie rental service.
Looks like YouTube has put on its punching gloves and is ready to go head to head against Netflix, iTunes and Amazon.com. In addition to providing movie rentals from major distributors, they’ve also announced new plans for popular YouTube channels like Machinima, Annoying Orange and Ryan Higa. Through a new service called YouTube Next that builds on the success of Partner Grants and YouTube NextUp. No word on what they plan to do exactly, but they tell us to stay tuned for more details.
Looks like YouTube is going to be the platform for online video content – with videos ranging from angry webcam rants to parody music videos and last year’s blockbuster films. Things sure are getting very interesting.
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