With more of us watching videos on the go, streaming from Netflix, Hulu and YouTube, we guess it’s a natural progression that eventually production studios start turning their attention at producing shows designed for these media outlets, and according to the Wall Street Journal, YouTube could finally be launching their professionally produced, original content channels next week.
This move by YouTube was announced earlier this year, with YouTube pledging to spend about $100 million in creating original content for their site. This original content will be created in partner with several of the major media companies, such as IAC/InterActiveCorp.’s Electus, News Corp.’s ShineReveille, RTL Group’s FremantleMedia, along with some celebrity names like Tony Hawk and the creator of the CSI series, Anthony Zuiker.
What sort of original content will be created still remains unknown, and it is unclear if YouTube will start charging for access to these original content channels, or if they will keep to their model and just rely on advertisements for their revenue stream. Either way we guess we will wait until next week to see if this piece of news pans out.RELATED
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- Seen at: online.wsj