ZTE is a brand that is known to put out budget devices aimed at the masses. While that is a good thing especially for those who may not be able to afford the more expensive option, this has pretty much given ZTE the image of a manufacturer with not-so high-end goods, as compared to manufacturers like Apple or Samsung. However that may soon change according to ZTE’s President of North America, Lixin Cheng.
He announced in an interview yesterday that his company has plans to launch high-end devices in the US markets next year, which includes handsets that are capable of LTE connectivity although he would not specify for which carriers those devices were meant for. In fact he’s pretty optimistic about the whole thing and revealed their goal for the US to be the largest market for handsets for ZTE by the year 2015.
So what will ZTE’s high-end handsets look like? Well, assuming all goes according to plan, come 2012 we should be able to start seeing what the company has up their sleeves. Who knows, they might even give handset manufacturers such as Samsung, HTC, Motorola, LG and Apple a run for their money!