Netflix not arriving on BlackBerry devices

By George Wong on 02/24/2012, filed in Home > CellPhones

Just when we thought things were getting better for BlackBerry with the release of PlayBook OS 2.0, it looks like the company has suffered another blow – this time courtesy of Netflix. A hopeful PlayBook customer reached out to Netflix via Twitter, asking about whether the Netflix app was going to arrive on the tablet. Netflix promptly replied with the following tweet: “We don’t have any current plans to support Blackberry devices, incluing [sic] Playbook.” Ouch.

With the PlayBook not exactly flying off the shelves, and all the negativity surrounding BlackBerry nowadays, it’s not surprising that Netflix has chosen not to support the platform. Perhaps the streaming service company will change its mind with the arrival of BlackBerry 10 OS? I guess we’ll just have to wait and see. How many of you are missing Netflix on your PlayBook tablets or BlackBerry phones?

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Netflix: Netflix Inc is an Internet company that distributes video on-demand. As of 2012, the company operated in the USA, but also in South America, Ireland, Sweden, Denmark, Norway and Finland. Netflix was founded in 1997 in California and is still based in Los Gatos in the Silicon Valley. Of course, Netflix is also provides DVD rentals via regular mail, and that is actually how the company took off before becoming the entity that is said to account for 29% of USA download Internet traffic as of March 2011. Netflix is one of the largest customer of Amazon's AWS infrastructure business.

RIM: RIM is the acronym for Research In Motion, the Canadian company behind the BlackBerry brand. RIM was founded in the mid 90s by Mike Lazaridis and with Jim Balsillie and went IPO (Initial Public Offering) in 1998. Its claim to fame was to make mobile email really effective and enterprises quickly adopted its devices and associated software and services which were highly lucrative. With the rise of iOS and Android devices, the BlackBerry franchise bumped into trouble and its decline prompted RIM to take a radical step by overhauling its BlackBerry operating system (OS) completely with QNX. The first version of the QNX BlackBerry OS is BlackBerry 10 or BB10.

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