So we know that both Apple and Samsung have been ordered by the courts to attend settlement talks. While this is certainly a good sign and could indicate that perhaps the fierce legal battle between Apple and Samsung could be coming to a close, we have to wonder if Steve Jobs was still in charge of Apple, would he be pleased with the idea of settlements? After all in his biography by Walter Isaacson, Jobs was quoted as saying he would spare no expense and go “thermonuclear” in the war with Android. Tim Cook, his successor and Apple’s CEO, has an entirely different view.
During the company’s Q2 earnings call, Cook revealed his dislike of litigation and would “highly prefer” if they could settle as opposed to fighting out a long-drawn legal battle. Either way it looks like some of Apple’s legal troubles have moved to settlement talks, such as the current one with Samsung and also with Proview over the ownership dispute of the iPad trademark.