Comcast is reported to have shelled out a cool $300 million to own Microsoft’s 50% stake in MSNBC.com, and this bit of news does not come across as a surprise since Comcast Corp. is the parent company of NBC, where this particular bit of purchase would mean that Comcast is now able to assume full control of the news website. This particular deal signals the end of slightly more than one and a half decade’s joint venture between Microsoft and NBCUniversal.
Jennifer Sizemore, editor-in-chief of NBCNews.com, mentioned in a letter, “Today we’re taking on a new name – NBCNews.com. While our name is changing, our commitment is not. The ties are deep, and untangling them will take at least two years.” I wonder whether the quality and experience of the website will change for the better in any way, or will everything remain status quo for the end user?