Panasonic ElugaBack in 2011, Panasonic announced their plans to launch smartphones outside of Japan. For those wondering, for the most part Japanese brands like Sharp, Fujitsu and Panasonic have typically sold their smartphones within the Japanese market, although once in a blue moon we do see those devices pop up in international markets. Unfortunately it looks like despite Panasonic’s plans to start making a splash globally with their own brand of smartphones, the company has announced that they will be halting the sale of their smartphones in Europe.

The sale of their smartphones is expected to conclude for the European market come March 2013, but they did state that they will continue the sale of smartphones back in their home country of Japan. For those who missed out at MWC 2012 earlier this year, Panasonic announced the Eluga Android smartphone designed for the European market, but apparently despite its features, it was not enough to set themselves apart from the growing competition. It is kind of a pity considering that in Japan, those brands have come up with some pretty unique and innovative mobile devices.

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