pandora limiting free music

Pandora has been the choice for many people who want to listen to radio stations across a number of genres such as artists, decades, and even seasonal. Pandora offers a premium subscription service called Pandora One that allows users to listen without any ads, at a higher audio quality and other perks. The problem is a good majority of Pandora’s users listen to the service’s free service, and as a result, the company is announcing some changes the majority of Pandora users probably won’t be happy to hear.

Pandora is announcing¬†they will begin limiting the amount of time a free Pandora user can listen to their tunes to 40 hours a month on mobile devices. The reason for this change in service is due to the rise of royalty costs, although Pandora’s founder Tim Westergren says only about 4 percent of its over 65 million regular customers will be affected by these limits as the average user listens to about 20 hours of turns a month.

The limits to free Pandora users will go into affect this week. A spokesperson for Pandora says the limits will most likely be temporary, but hasn’t said when exactly the company plans to lift their new limits.

Filed in Audio. Read more about Apps, pandora and streaming music.

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