When someone says Panasonic, you are likely to think of electronic devices other than smartphones. However, that doesn’t negate the fact that Panasonic has actually been making smartphones, Android powered ones to be precise. Various reports indicate that Panasonic wants a bigger piece of the pie, that it wants to release its smartphones internationally once again.
Panasonic currently has a deal with NTT DoCoMo, the carrier offers a few of its devices. The company is reportedly not happy with this deal as NTT DoCoMo is focusing its marketing efforts on a small number of handsets, something which is benefiting Panasonic’s rivals such as Sony and Sharp, particularly in Japan. Its not like Panasonic hasn’t made its devices available in international markets in the past, its just that those devices haven’t performed well. The Panasonic P51 was recently launched in India and already local publications there are questioning its demand due to its limited marketing and high price. Panasonic is reportedly interested in entering the U.S. market as well, which is a highly lucrative market that’s widely catered to by the likes of Apple and Samsung.