So we know that BBM will be arriving on iOS and Android in the near future, although a specific date has yet to be given. In fact by releasing on iOS and Android, it will effectively end its exclusive streak where the app had remained solely on the BlackBerry platform. Now thanks to a report from the Wall Street Journal, they claim that BlackBerry might be interested in spinning BBM off into a separate company of its own, and that they are moving some of their executives over to the alleged spinoff to help expand what BBM can do.
We’re not sure what the goal is here, perhaps it is to preserve BBM while BlackBerry figures out what to do with the rest of the company. We have heard reports that BlackBerry could be looking to take itself private, thus reducing scrutiny from the public and take that time to work out their issues before returning to the limelight. In any case BBM as it stands has about 60 million active users, which pales in comparison to competing apps like WhatsApp who boasts 250 million, but will the expansion to iOS and Android help them gain more users? We guess we will have to wait and see!
- 2014-04-16: BlackBerry 10.2.1 Software Update Hits Q10 And Z10
- 2014-04-15: BlackBerry And NantHealth Team Up For Healthcare-Specific Smartphone
- 2014-04-15: BlackBerry Will Shift Focus To High-End QWERTY Handsets
- 2014-04-14: BlackBerry Security Patches For iOS And Android BBM Apps To Prevent Heartbleed Exploits
- 2014-04-14: BlackBerry Pushing For Immediate Ban Of Typo Keyboard Sales
- 2014-04-01: New BBM Update With Stickers And More Released
- 2014-03-30: BBM For Windows Phone Coming In Q2
- 2014-03-28: BlackBerry Could Consider Bringing BBM To Desktops
- 2014-03-25: BlackBerry Cashes In On BBM With Stickers And Sponsored Posts
- 2014-03-09: Customizable BBM PINs Could Be A Paid Feature