Last summer Facebook showed off Trending, a list of popular stories and topics that will be shown to users in the News Feed. The world’s largest social network has gone in a different direction to list topics gathering steam, Twitter, known for pioneering trending topics, uses hashtags. Facebook today announced that this feature will now be rolled out to everyone. Users will see a module in the top right of the News Feed where all Trending stories and topics will be displayed.
Facebook says that users in U.S., Canada, U.K., India and Australia will get Trending on the web over the next couple of weeks. The feature will gradually be rolled out to other markets, as well as the mobile applications, in the future. Users will only see three topics at any given time, clicking on one will take them to a page where stories, public posts and other content relevant to that particular topic will be displayed. There is an option to pull up additional trending topics as well. Topics are displayed based on the user’s interests and authority of people commenting on the topic, number of users engaging with it and how recently it gained popularity on the world’s largest social network. Only posts marked public will be displayed, so if you’ve set custom privacy settings, you won’t find your posts making their way into the list, even if they’re about a very popular topic.