The HTC One M8 was released not too long ago and given the flagship nature of the handset, it basically puts itself in competition with a slew of Android phones like the LG G Pro 2, Sony Xperia Z2, and how we not forget, the Samsung Galaxy S5. So out of these flagship smartphones from other OEMs, which does HTC find to be the biggest threat?
We guess it’s no surprise that it’s the Samsung Galaxy S5, although HTC basically confirmed this thanks to a leaked training document that the folks at HTC Source managed to get their hands on. According to the leaked document, it basically instructs sales reps to promote the HTC One M8’s features and explain to customers why and how the phone is better than the Galaxy S5.
HTC has listed 5 points that reps can use, starting with how the phone is made from metal, and not plastic. They also mention BoomSound which is the front-facing stereo speakers on the phone (in which Sprint’s model is apparently made by Harman/Kardon). They also mention how the HTC One M8 is apparently better for one-handed use, and they also talk about the Duo camera feature, and last but not least is the HTC Advantage which is basically HTC’s offer of a free screen replacement in the first 6 months should anything happen to it.
All of HTC’s points are valid claims although we guess it really does come down to personal preference. While we had no qualms about the Duo camera feature during our review, there are others out there who have expressed their wish for something a bit more conventional. The front-facing stereo speakers are also nice to have but not necessarily a must-have feature either.
Will HTC’s tactics work against Samsung? Or will loyalty and reputation of Samsung’s brand be more than enough to work in their favor? We guess we will have to wait and see, but in the meantime which phone are you guys leaning more towards to, at least between the two?
- 2014-04-11: Leaked HTC One M8 Training Doc Compares It To The Galaxy S5
- 2014-04-10: Samsung Galaxy S5 Stability Update Arrives Prior To Global Launch
- 2014-04-08: Samsung Sues South Korean Publication Over Negative Galaxy S5 Press
- 2014-04-08: Man Puts A Hammer To The Galaxy S5, Gets A Nasty Surprise
- 2014-04-07: 10.5-Inch Samsung AMOLED Tablet Specs Leaked
- 2014-03-27: HTC's Jason Mackenzie Slams The Galaxy S5, Calls It Cheap Plastic