IKEA Russia Turns Their Instagram Account Into A Website

ikea websiteInstagram has a lot of uses. It can be used for personal reasons, like to share photos with your friends and the Instagram community, or it can be used for business purposes where companies can post photos of their products for their customers to see. That being said, it seems that IKEA Russia had recently hired an ad agency for a marketing campaign that cleverly turned their Instagram account into a replica of IKEA’s website.

Essentially the idea took advantage of how Instagram lays out photos in a grid, so for  every grid they show a photo that is part of the website, and when put together resembles the actual thing, as you can see in the screen above. In fact it almost functions like a website too. For example if you were to click on the photos, they will open up and will be tagged with the appropriate products.

Viewers can then click the tags where they will be taken to another Instagram account filled with the product’s information, additional photos, and pricing, all of which has been designed to resemble IKEA’s website/catalog. We have to admit that this is a pretty clever way to using Instagram and if you’d like to check it out, head on over to the ikea_ps_2014 Instagram account, although you will probably want to use your phone because it won’t format correctly on a browser.

Read more about ikea and instagram. Source: theverge

Take action: Like | G+ | Tweet | Pin | User Comments

You May Also Like

Instagram Gets More Strict With Its API Access

Third-Party Instagram App Found Harvesting Usernames, Passwords

Instagram Says Reports Of 3D Touch Ads Are False

Instagram’s New Content Streams Are Quite Like Snapchat Stories

Instagram Announces New Boomerang App

How To Find People on Instagram

Instagram Says It Can't Allow Nudity Because Of Apple

Robot Has Trouble Assembling IKEA Furniture

Most Shared

Man Wields Samurai Sword At Fifth Avenue Apple Store

Anonymous Releases Guide On How You Can Help Hack ISIS

Google Self-Driving Car Pulled Over By Police

Study Finds Quitting Facebook Makes People Happier

Woman Makes Alarm Clock That Slaps Her Awake

Alibaba’s Singles Day Brings In $5 Billion In 90 Minutes

The Nintendo Play Station Is Real, And It Works

Electric Car Company Faraday Rumored To Be Front For Apple

Tech Support Apparently Telling Windows 10 Users To Downgrade

World Of Warcraft Legion Release Date Leaked

PetChatz Lets Your Pets Video Chat With You

ZOTAC NEN Steam Machine Unveiled

FCC Hits MC Dean With $718,000 Fine Over WiFi Blocking

Popular Torrent Release Group YIFY Has Shut Down

Lithium-Air Battery Could Be The Future

Peri Duo Is An iPhone Case With Built-In Speakers & A Battery