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The world is now witnessing soccer, or football as its known as in many places around the globe, craze at its highest. 2014 FIFA World Cup is well underway in Brazil with group matches providing a lot of entertaining and shocking results. Nike is just one of the sporting goods manufacturer that has a huge presence during the event and its leaning on the world cup to time the launch of its new soccer app almost perfectly. The app will be released on July 10th, merely three days before the final match of the World Cup.

Its not like this is going to be Nike’s first application. The company already offers many apps for both iOS and Android. The latest app won’t be any different, it will be available on both platforms. It will offer exclusive features to tempt soccer fans into downloading it.

According to Nike, the app will allow users to “talk football 24/7” and also use the built-in chat features to join a pick-up game. The company also says that the app will provide “exclusive access” to live chats with professional football players as well as a chance to buy new gear before it hits shelves.

Looks like Nike wants to make a one stop shop for soccer fans, where they can not only discuss the latest happenings, but also get the opportunity to interact with professional players and even get some exclusive gear. The app will be available for free when it launches on July 10th.

Filed in Cellphones. Read more about Android, Apps, iOS and Nike.

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