audi-samsungIt seems that consumer electronics giant Samsung from South Korea has decided to allow its Gear VR headset to break new barriers, allowing Audi customers to take the TT S Coupé around the track with the help of virtual reality technology. In a nutshell, Audi customers will be able to experience the iconic TT Coupé in a whole new way by wearing a Samsung Gear VR headset that is powered by Oculus technology.

Those who wear this particular Gear VR headset will be sent into an immersive world, as they explore this third generation TT and its variants without running the risk of an actual accident. Juergen Löffler, the TT designer, would play the role of virtual guide, where he explains the various concepts behind the design of the new TT S Coupé, only to have him bring customers over to the Neuberg Audi race track in Germany for a lap. With the assistance of Samsung Level Over headphones, your ears will be treated to the sounds of the 306-horsepower four-cylinder engine.

Other than that, if you cannot make up your mind as to whether to pick up the TT S Coupé or the TT Roadster, fret not, you can use the Gear VR for a comparative review. [Press Release]

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