From time to time, websites get redesigned and updated with new looks and improved navigational features have are designed to make the viewer’s experience better. Now Amazon has been working on a new design since July of last year and it looks like the company has begun to roll out that new design to some of its users.
If you were to surf on to Amazon right now, you may or may not notice the new design which features a dark and black bar at the top, while previously it was a white background with Amazon’s logo at the top left hand corner of the page. It is unclear how some users have been chosen to view the new design as it does not seem to be OS-specific or browser-specific.
The new Amazon page also looks a lot more compact with more products and information being squeezed into the front page of the website compared to before where it was slightly more spread out. The redesigned website also features a new drop down menu where visitors can go to the company’s Fire and Kindle product pages directly.
We’re not sure when Amazon plans on rolling out the new design to all of its visitors, but in the meantime for those who are browsing the new website, what do you guys think of it? Do you like what you see or do you prefer the older Amazon?
Filed in . Read more about Amazon.