Many people use Twitter, but the beauty of Twitter is that you don’t need to have a Twitter account if all you want to do is read tweets. Unsurprisingly that’s just not good for business as Twitter has since launched a new website that users who aren’t logged in will be able to view, as you can see for yourself in the screenshot above.
The idea is that the homepage will be able to curate tweets from all sorts of users, thus giving new users a glimpse as to what kind of feeds and tweets they might be able to expect, thus giving them an incentive to sign up for the service and to start following their favorite celebrities, politicians, brands, or even their friends.
Of course if you already have a Twitter account then we suppose this new website is moot, but we have to admit that upon first glance the new website looks pretty good and modern. It also does a good job at removing the mystery of what Twitter is about, which apparently is still an issue with some users who have no idea what the service does.
Will this help encourage new signups? We suppose we’ll have to wait and see, but in the meantime it looks like Twitter could use new users. The social network’s monthly active users is at 316 million versus Facebook who recently reported that they had 1.49 billion monthly active users, so it looks like Twitter has a lot of catching up to do.
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