Video game streaming is quite popular these days and millions of people spend more than a few hours every week to watch other people play games. Services like Twitch already exist to cater to those gamers and even YouTube has added a game streaming component. It has been possible to stream games to Facebook as well and now the social network wants a bigger piece of the pie which is why it has launched Fb.gg, it’s very own game streaming hub.

Facebook users will find a collection of all of the video games streaming on Facebook at Fb.gg which will surface videos based on the games that they follow on Facebook as well as their preferred game streaming celebrities. Facebook will also take into account their Page likes and Groups when surfacing the videos. Fb.gg will also highlight featured creators, esports competitions, and gaming events.

A gaming hub of this sort allows Facebook to put all gaming content in one place to ensure that it doesn’t get lost in users’ News Feed which can tend to be quite packed. The personalization aspect will also help bring in more people as they will see videos that they actually want to see.

The idea behind this would likely be to enable game streamers to build their audiences on Facebook as well with the hope that they will start streaming more on Facebook directly when that happens.

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