10/05/2012, Cakes are cakes, right? After all how many ways can a cake be designed? There are regular cakes, then there are novelty cakes, but it looks like Disney wants to take cakes to the next level by patenting what looks like an augmented reality cake. No this isn’t an imaginary cake – the cake itself would be real but what the patent suggests is that there could be some elements […]
09/10/2012, It was at Nokia’s New York event that saw the Nokia Lumia 920 and Nokia Lumia 820 unveiled to the world, in addition to an offline version of Nokia Maps that delivered voice guided turn-by-turn navigation and venue maps, making it function more or less like a dedicated GPS unit. This is made possible thanks to the ability of both smartphones to obtain a GPS or GLONASS fix within seconds […]
08/24/2012, We live in a stereotypical world, and hence, it is no surprise to hear that Sony attempts to correct the deficiencies that are associated with the field of augmented reality, especially that niggling feeling of interacting with a lively albeit unrealistic 2D character. How does Sony go about addressing this particular issue? Well, we are looking at a new kind of technology known as “LiveAction AR,” which unsurprisingly, has a […]
08/10/2012, Technology has paved the way for new advances in the field of medicine. We’ve already seen apps such as the Busalert app and the Georgie Android app for the visually impaired. But the researchers over at MIT were able to develop a camera-equipped ring that could help the visually impaired identify objects and read text. It’s called EyeRing, and its creators describe it as a finger-worn device that allows you […]
06/28/2012, We already knew that developers would get their hands on the Explorer Edition of Google Glass device in 6 months or so (for $1500), but Sergei Brin has confirmed to Bloomberg at Google IO that consumers would have to wait until 2014 until they can buy the new hip augmented reality device. Introduced as Google Project Glass, the glasses are an augmented reality module that display information on top of […]
05/17/2012, In collaboration between Penguin Books and Zappar, the duo has brought popular titles Moby Dick and Lady Audley’s Secret to life through an Augmented Reality experience. The titles are added to Penguin Books’ English Library with two more said to follow. The innovative book-reading experience which launches today includes interactive experiences such as animations of Coralie Bickford-Smith’s illustrated covers, video, audio and extracts.
05/08/2012, Nokia Lumia owners, if the idea of augmented reality technology appeals to your senses, you might want to pop over to the Nokia Beta Labs where the Finnish company has rolled out its City Lens app for Lumia devices. The City Lens app basically gives users an augmented reality view of the areas and shops around them (as pictured in the screenshot above) and gives users an idea of some […]
05/07/2012, A restaurant chain in UK has harnessed the power of Augmented Reality technology to put a marketing campaign into motion in all of its 80 restaurants around the country. The campaign which is set to launch on the 7th of May will be the first restaurant in the UK to use AR in its venues.
05/01/2012, We’ve all seen the television shows and movies where they use tables that have touchscreen functionality. Such technology does exist in the form of the Microsoft Surface and while that’s admittedly pretty cool, Bastian Broecker has managed to come up with something different. The concept is similar but what Broecker did was that he took the Microsoft Kinect sensor, infrared laser, a PlayStation Eye along with head tracking software to […]
04/26/2012, The Louvre introduced the use of the Nintendo 3DS as one of ways the museum is providing users with a guide, and it looks like the London Science Museum will be doing something similar, except that this time they will be relying on an app instead and the use of augmented reality technology. Visitors to the museum will be able to download an app that will feature British television show […]
04/18/2012, Yes, we do know that Oakley is working on a pair of augmented reality glasses that will eventually compete with Google’s Project Glass, if the former is successful, and I am quite sure that Oakley is not the only company out there who thinks there is a huge market waiting to be tapped where augmented reality peripherals are concerned. In fact, here is a novel idea – new glasses and […]
03/28/2012, The line between the real and the digital world is getting thinner by the day and the introduction of Augmented Reality technology has only accelerated the process. Today, Moonpig and Zappar announced that it will be releasing greeting cards that feature augmented reality technology. Customers create their own greeting cards through Moonpig.com by uploading their own personal video messages, when can then be viewed by the recipients via a special […]
03/12/2012, We know that Marvel is moving into the digital realm by providing a download code for customers who purchase any of their print comics (that costs $3.99 or more), and since they’ll be headed down the digital route, why not take the ball and start running with it? That’s apparently what they’re doing as the publisher has recently announced the Marvel AR app which will be launched in the beginning […]
03/11/2012, We have covered Lumus See-through Wearable AR Display at CES, and the company showed a new optical engine at MWC, a super-sleek version that enables discreet see-through wearable display. The OE-31 can be now integrated in regular glasses, such as the sunglasses with embedded MP3 player in the picture below (the Lumus OE-31 display is mounted on the left side).