Fujifilm News ▼

Fujifilm Holdings Corporation, widely known as Fujifilm, is a Japanese photography and imaging company based in Tokyo, Japan. Fujifilm's history runs deep. Although the company was just established in 2006 under the name Fujifilm Holdings Corporation, it actually inherited the imaging and information businesses previously operated by Fuji Photo Film. Co. Ltd., which was founded way back in 1934. Fuji Photo first ventured into the photographic film business. The company eventually entered the optical glasses market in the 1940s and established a joint venture with Xerox in 1962 and launched Fuji Xerox Co., Ltd. The company specializes in imaging and information solutions for photography equipment, optical devices, graphic systems, medical systems, recording media, and the like.

Fujifilm X-Pro2 Release Delayed To March

02/05/2016, The Fujifilm X-Pro2 was officially announced last month, and so far based on initial reviews of the camera, many photographers are pretty taken with Fujifilm’s latest mirrorless camera. Now for those who were excited for the device and wanted to get...

Fujifilm X-T1 Firmware 4.30 Now Available For Download

02/04/2016, Several days ago we reported that Fujifilm had decided to delay the release of the firmware for the Fujifilm X-T1. It was originally scheduled for a release before the end of the January, but Fujifilm decided that they wanted to push it to 4th of February...

Fujifilm X-T1 Firmware Fix Delayed To February 4

02/01/2016, Last year Fujifilm rolled out the 4.20 firmware to its X-T1 cameras. This is normally good news since updates are usually about bug fixes, improvements, and new features. However this wasn’t the case with the 4.20 update. Instead it seems that the...

Fujifilm XF 33mm F/1.0 Rumored For Photokina

01/22/2016, Are you looking for a fast prime lens? If you’re a fan of Fujifilm, one of the fastest lenses the company is currently offering is the XF 56mm f/1.2 R. However if you wanted to go even faster, you might be interested to learn that Fujifilm could have a...

Fujifilm Developing New Flash Unit For Its X-Series Cameras

01/15/2016, A couple of days ago, Fujifilm announced its new X-Pro2 mirrorless camera. The camera packs some pretty impressive hardware and to top things off, it will also sport a weather-sealed body, meaning that when it is rained on or used in freezing weather...

Fujifilm XF100-400mm F4.5-5.6 OIS WR Lens Officially Unveiled

01/14/2016, Fujifilm’s X-series of cameras comes with a fair amount of XF lenses that photographers can choose from. However in case you were looking for a super-zoom lens, you might be interested to learn that the Fujifilm XF100-400m f/4.5-5.7 OIS WR lens has been...

Fujifilm X70 Fixed Lens Camera Is Official

01/14/2016, The Fujifilm X70 is a camera that has been rumored about recently, or several years depending on how you want to look at it. So far in terms of fixed lens cameras, Fujifilm has had the X100 series of cameras which while pricey, do a pretty good job for...

Fujifilm X-E2s Rangefinder-Style Mirrorless Camera Launched

01/14/2016, When you think of rangefinder-style cameras, you might think of cameras such as Leica. However if you can’t afford a Leica but want a rangefinder setup, then you might be interested to learn that Fujifilm has recently announced the Fujifilm X-E2s, the...

Fujifilm X-Pro2 Mirrorless Camera Officially Announced

01/14/2016, The Fujifilm X-Pro2 has been rumored about for quite a while now, and thanks to leaks there were even photos that made their way online. However the good news is that the wait is finally over as Fujifilm has officially taken the wraps off the X-Pro2, a...

Fujifilm FinePix XP90 Rugged Digital Camera

01/14/2016, While DSLR and mirrorless cameras are great for capturing great quality photos, sometimes they’re not exactly designed to be used in rugged terrain as they might break easily when dropped. Let’s not forget that having a lens attached to the front is...

Fujifilm X-T2 “Confirmed” For June Launch [Rumor]

01/11/2016, Last year we heard the rumors that the Fujifilm X-T2 could be launched in June this year. If you’re wondering how credible that rumor is, the folks at Fuji Rumors have heard from another source, one whom they claimed made accurate predictions in the...

Fujifilm X70 Photos & Additional Specs Leaked

01/06/2016, The Fujifilm X70 is camera that we have been hearing about for a while now. In fact the rumors about the device have been making their rounds for about 2 years now, and just last month the camera’s name was actually registered in China, meaning that we...

More Detailed Fujifilm X-Pro2 Specs Leaked [Rumor]

01/04/2016, There have been several leaks and rumors in the past regarding the Fujifilm X-Pro2, which for those unfamiliar is one of Fujifilm’s mirrorless cameras. For those who love the X-Pro1 and want to upgrade to the X-Pro2, thanks to the folks at...

Fujifilm XF 100-400mm F4.5-5.6 OIS WR Lens Leaked

12/30/2015, If you own a Fujifilm X-series camera and you’re looking for a super zoom lens, you might be in luck as Fujifilm could have such a lens that they might be announcing soon. Thanks to the folks at Fuji Rumors, they have managed to obtain a photo of the...