Back in May, Jolla announced its first ever smartphone which runs on its homegrown Sailfish operating system. The device itself is also called Jolla. Pre-orders were opened up after the announcement and first shipments were said to take place in Q4, 2013. The company announced today that the first Jolla smartphone releases on November 27th, the first batch consists of just 450 smartphones which will be sold through a pop-up shop at Finnish carrier DNA’s store on Narinkkatori, central Helsinki. The pop-up shop will only exist for one single evening, given that it only has 450 units to hand out.


Units from this batch will primarily be sold to those who had already booked a unit through the pre-sales campaign, the company already took partial payment from them at that time. These customers would be invited to visit the pop-up shop, settle the outstanding payment and walk away with their Jolla phone. The company says that it received over 50,000 pre-orders for the device, though it hasn’t revealed an exact number. These customers won’t have to wait for long though if they’re not part of the first batch, the devices will become available at other DNA stores in Finland come early December. CEO Marc Dillon has said that the device will be released in other parts of Europe as well, though it hasn’t been revealed if any other European carrier has been taken onboard as yet.

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