The global smartphone market is very competitive, that’s certainly no secret. You have the big guys, Apple and Samsung, battling it out on top. Then there are a plethora of manufacturers who are competing against each other, while not losing sight of where they ultimately want to be. In recent years, Sony too has emerged as a player in this market. Just this year it has released a number of impressive smartphones that have been very well received. Sony’s reveals in its last quarter’s earnings report that it has seen a 39.3 percent increase in its smartphone shipments as compared to the same time last year.
On the back of strong sales, Sony’s smartphone business also sees a decrease in operating loss of $9 million. Despite that particular business performing well, the company’s other divisions are being given a run for their money in their respective markets. Sony has actually cut down its annual profit forecast from $500 million to $300 million. The company’s camera sales witnessed a 6.9 percent decline, whereas its TV sales are up. In the last quarter, Sony managed to sell 2 million PlayStation 3 units, but its gaming division still posted an operating loss of $8 million. The loss is blamed on “strategic price reduction” of the PS Vita. Sony is hopeful that its new console, the PlayStation 4, will bring the division back to profitability.
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- 2014-04-17: PS4 Update 1.70 To Feature SHAREfactory
- 2014-04-16: Sony Has Difficulty Meeting Demand For The PS4
- 2014-04-16: Sony's PS4 Sales Crosses The 7 Million Mark
- 2014-04-16: Sony Xperia SP Users Experiencing Screen Flickering After Recent Update
- 2014-03-27: The Last Of Us For PS4 Coming This Summer
- 2014-02-13: Sony Believes PlayStation 3 Still Has A Lot Of Life Left
- 2014-02-13: Gamer Exploits PS Plus Loophole, Free Membership Until 2035
- 2014-02-03: PS4 Update 1.60: Headset Support, Gold Wireless Headset Coming “Soon”
- 2014-01-06: Three Million Xbox One Units Were Sold In 2013