Lenovo Gearing Up To Sell Smartphones In Germany Next Year

Chinese manufacturer Lenovo is quite popular in its home country and even the entire region, despite the fact that  the company’s smartphones aren’t that popular in the West. Lenovo seeks to further expand its smartphone presence in Europe by bringing its smartphones to Europe’s largest economy, Germany, next year. Without giving a concrete timeframe, head of Lenovo’s operations in Germany confirmed to the Handelsblatt newspaper that smartphones sales are scheduled “during the next business year.” However, to do so, the company has to first set up a distribution network in the country.

Lenovo already sells its notebooks and computers in Germany, but it has to build up a distribution network and bring operators on board before it can start selling its smartphones in the country. The expansion into Germany might put some green on the company’s balance sheets, which have been strong in recent quarters. Lenovo’s Q2 results saw profits rise 36 percent to $220 milllion and sales of mobile devices doubling from the same time last year. With an year-on-year shipment growth of 78 percent, Lenovo becomes the third largest smartphone vendor in the world. The company hasn’t revealed as yet in which other major European markets it is likely to expand into, particularly in 2014.

This article was filed in Homepage > Cellphones and was tagged with Lenovo.
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