Finnish retailer Verkkokauppa has pulled off a pretty clever marketing stunt, if you could call it that – by sending out (or should we say, up?) a Nokia Lumia 920 into space by attaching it to a balloon. Verkkokauppa was curious to see just how far the device is able to reach before the balloon burst, and the Lumia 920 would then have to conform to the law of gravity and fall back down to earth. It seemed that Nokia’s flagship model managed to touch 30km from sea level, where it spent over 27 minutes in sub-zero temperatures. Stashed within a special container, it made its way back to the ground and was recovered by the launch team. Here’s the kicker, there was not only one Lumia 920 sent up, but two, and Verkkokauppa is offering a 1,000 Euro reward for anyone locating the second Lumia 920.
A Facebook post detailed the handset’s last known co-ordinates as 61.324573 (latitude) and 27.734175 (longitude). This location seems to be in Finland (unless you use Apple’s iOS 6 Maps app, of course). Hopefully you won’t find a new lifeform in the container that starts to grow into some alien thing.Related articles: