A new study has shown that your mobile ringtones do affect your concentration – and when put this way, it is meant in a negative manner. Basically, you would do well to ensure your smartphone or featurephone remains in silent mode – not even vibrating, whenever you want to concentrate on a task at hand. The kind of ringtone that will distract you most would be your favourite song playing in the background. Lead author Jill Shelton is part of the research team at the Washington University in St Louis, claiming that mobile phone ringtones do affect our concentration most when they are popular songs, elaborating that “Many of us consider a mobile phone ringing in a public place to be an annoying disruption, but this study confirms that these nuisance noises also have real-life impacts. These seemingly innocuous events are not only a distraction, but they have a real influence on learning.”

I do not think that the results of this study is going to affect the ringtone downloads market in any way. After all, we will most probably read this and not give any heed concerning our concentration. Will this nugget of information change your smartphone ringtone pattern? Yeah, I thought so too.

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