LG Says Nexus 4 Demand Is Just Too Huge

By Gene Ryan Briones on 12/07/2012, filed in Home > CellPhones

LG Says Nexus 4 Demand Is Just Too Huge The Nexus 4 is an absolute best-seller. There’s no doubt about that. One, it’s cheap, yet its hardware is just about right. And second, it’s running Android Jelly Bean. So, when the Nexus 4 sold out on several occasions on Google Play, people have been pointing fingers as to who is to blame. Is it Google or LG? Before we figure out the chicken versus egg question, LG has something to say regarding the supply and demand of the Nexus 4. Speaking to CNET, Andy Coughlin, the head of mobile at LG UK, says that the Nexus 4 “had proven extremely popular, and as such retailers have been met with huge demand.”

Coughlin adds, “We are working closely with Google to ensure that those who wish to purchase a handset are able to do so.” It’s also possible that Google underestimated the demand, although one could wonder whether everything is just a conspiracy to keep the device trending in the news. “As with any sales process, LG supplies product quantities against partners’/customers’ (ie retailers, operators etc) forecasts. Demand via the Play Store has been very high in this instance,” he added.

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LG: LG Corporation is a South Korean conglomerate that is based in Seoul. LG operates a number of subsidiaries including LG Electronics, LG Display, LG Telecom, and LG Chem. The conglomerate specializes in developing electronics, telecom products, and chemicals. LG Corp. was founded in 1947 by Koo In-Hwoi. Koo first established Lak-Hui Chemical Industrial Corp. in 1947. Today, Lak-Hui (pronounced lucky) is known as LG Chem. The company then expanded its business and created Goldstar Co. Ltd, now known as LG Electronics Inc. Both companies merged and formed Lucky-Goldstar, which was eventually renamed “LG” in 1995.

Nexus 4: the Google Nexus 4 smartphone is Google's fourth Nexus smartphone. Created in collaboration with LG, the Nexus 4 is very similar to the LG Optimus G, which was LG's highest-end smartphone at the time. Both phones are powered by a Qualcomm Snapdragon S4 Pro 1.5GHz chip with 2GB of RAM. The Nexus 4 has a 8 Megapixel camera in the back and a 1.3 Megapixel in the front. The Google Nexus 4 was the "hero" device for the launch of Android 4.2 (Oct 29), also called Jelly Bean, just like 4.1. Link to the complete Nexus 4 Review.

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