Bing prides itself in being the first of the major search engines to show off a popup warning to folks who happen to live in the UK, and this popup warning will happen only when one searches intentionally for sites that hold images of child abuse. Known as the Bing Notification Platform, it will provide a warning before following that up with details concerning a counselling service. This particular popup would trigger each time ‘blacklisted’ terms that have been compiled from a list by the Child Exploitation and Online Protection Centre is entered into the search engine.
It seems that the Bing Notification Platform’s purpose is to “stop those who may be drifting towards trying to find illegal child abuse content on the web via search engines”, or at least that is what Microsoft shared. In fact, someone from Bing spoke up, saying, “If someone in the UK tries to use search terms on Bing which can only indicate they are looking for illegal child abuse content, they will activate the Bing Notification Platform which will produce an on-screen notification telling them that child abuse content is illegal.”