While Instagram might have started off as a photo-sharing service, it turned its eye to video and even managed to steal some market share from Vine who was doing it before them. While Instagram’s video feature is pretty good, we expect that the company will look to improve it in the future and thanks to a recent acquisition, it looks like Instagram is well on its way to do just that. The company has recently acquired video-sharing app, Luma, which is basically a video version of Instagram where users can capture video and add a variety of filters to their clips before sharing it.
In a statement made by Luma, the company will be shutting down its service as they make the move to Instagram and has since removed the app from the iTunes App Store. For existing Luma users, Instagram will continue supporting the app until the 31st of December and will allow users to download their uploaded videos if they wish to back them up. We’re not sure what Instagram has planned with their Luma acquisition, perhaps to acquire some patents, or perhaps to take out some of the competition, either way we guess we will have to wait and see what the future has in store for us.
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