It is no secret that Facebook has been trying to establish partnerships with media outlets and the latest comes with ABC. The news network will produce exclusive newscasts for Facebook users which will be 60-seconds long and will cover some of the top stories from the day. Needless to say the aim here is to target users on social media who are more likely to catch up on the news through a mobile device rather than a TV.
According to ABC this will be the first daily newscast to be produced for social media, and to add a professional flair to things, it will be hosted by an evening news anchor.
ABC’s David Muir will host Facecast: The One Thing which will be uploaded on the World News Tonight Facebook page. ABC says that the newscast will deliver breaking news, as well as major stories from sports and the world of business using infographics, videos and photos. In many ways it will be like a traditional newscast, only shorter in length, and targeted at Facebook users.
Facecast will be uploaded to the Facebook page every weeknight, so don’t forget to catch it on the World News Tonight Facebook page, particularly if you’re interested in keeping up with the day’s news.
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