Social network giant Facebook has seen a surge in their quarterly profit – we are looking at a figure of 34% alongside a revenue increase of up to 48%, now how about that? Still, the executives over at Facebook have remained rather modest about their achievements, citing Wednesday’s earnings announcement that they are but getting warmed up – just. In three months that ended on December 31, 2014, Facebook recorded a profit of $701 million, while revenue touched the $3.85 billion mark. Annual net profit saw an increase of 96% to $2.94 billion.
Facebook is focused on connecting the whole world in the coming decade, and they have also managed to perform quite well where mobile advertising is concerned. There was approximately $2.47 billion in sales brought in in the previous quarter for mobile ads alone, which made up 69% of total ad revenue, which is an increase of 53% from the previous year. Well, we do know that they are still trying to balance out the number of video ads displayed, so overall it looks like the Facebook ship is on the right track. What do you think?
It would also be rather interesting times ahead as Facebook continues in their quest to bring Internet connectivity to just about everyone out there – even in the most remote areas of the world.