As Netflix looks for growth at home and abroad it may now have its sights on one of the most lucrative markets in the world, which also happens to be one of the most censored one. Netflix is reportedly in talks with local broadcasters in China in order to offer its library of content to potential users in the People’s Republic. Earlier this year Netflix did hint that it wouldn’t be opposed to send original and globally-licensed content to China through a “small service.”
The Wall Street Journal claims that Netflix is talking with local online broadcasters Wasu and BesTV in order to expand its user base outside of the markets that it currently operates in.
Netflix is currently available in the United States as well as several countries in Europe, though many subscribers use VPN services to access Netflix from unsupported countries.
The report claims that the parties are negotiating about restrictions on foreign content and the censorship of “objectionable” material, Netflix will probably have to agree with the local definition of objectionable if it wants the approval to send its content to China.
If a deal is reached, the local online broadcasters will stream Netflix content to mobile and other devices. No official announcement has been made as yet.
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